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Synetgies 7: Web 2.0 goes mobile
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Synetgies 7: Web 2.0 goes mobile
An interactive workshop on the past, present and future developments of interactive mobile applications

Marc Stieger, student in the HSG Marketing Master programme and business development at OnEmotion, briefly covered the basic concepts and the history of Web 2.0 as well as the contemporary developments. Mark Forster, HSG Alumnus and founder of OnEmotion AG (acquired by Goldbach Media shortly before the Synetgies event), then took over the stage and talked about contemporary developments in the area of mobile internet and interactive mobile applications. He also held an interactive product presentation and lead an interactive workshop on the future of interactive mobile applications.

The topic was covered from both, a technical as well as a business point of view.



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